Top 5 Drawing & Coloring Apps in Latin America: Q4 2020 Android Performance

The final quarter of 2020 saw notable activity in the Drawing & Coloring app category on Android devices across Latin America. Data from Sensor Tower offers a glimpse into how these creative applications fared in terms of downloads, revenue, and user engagement.

Starting with Gallery: Color by number game, the app experienced a steady increase in downloads, peaking at 35K in early November before dipping to around 18K by year-end. Weekly active users followed a similar trend, cresting at over 200K in late October and then declining to approximately 175K by the close of December.

Teknoa's iPaint - Coloring Book, despite showing no new downloads, maintained a consistent base of weekly active users starting at roughly 48K and gently tapering to 38K in the same period.

Budge Studios' My Little Pony Color By Magic displayed a steady download rate throughout the quarter, with a noteworthy spike to 26K in the last week of November. Active users showed a modest fluctuation, starting at 83K and rising to almost 80K by the end of December.

Pixel Art - Color by Number by Easybrain stood out with a dramatic surge in downloads, jumping from 143K to an impressive 287K in the final week of December. The app's active user base also saw a significant increase, from 1.4M to nearly 1.8M, indicating strong user retention and growth.

Lastly, Bini Drawing for Kids Games witnessed an extraordinary leap in downloads from 37K to over 233K, while its weekly active users skyrocketed from 108K to over 663K, showcasing the app's expansive reach and popularity among its target audience.

While these numbers provide a snapshot of the app performances, additional insights and a deeper dive into the data can be found at Sensor Tower. This analysis reflects the robust engagement within the Drawing & Coloring apps category, highlighting the continued interest and entertainment value these apps provide to users in Latin America.